{"id":48281,"date":"2024-05-10T13:46:17","date_gmt":"2024-05-10T13:46:17","guid":{"rendered":"https:\/\/photologo.co\/?p=48281"},"modified":"2025-06-24T16:37:00","modified_gmt":"2025-06-24T16:37:00","slug":"from-tradition-to-evolution-how-photologo-transformed-a-realtors-visual-identity","status":"publish","type":"post","link":"https:\/\/photologo.co\/it\/from-tradition-to-evolution-how-photologo-transformed-a-realtors-visual-identity\/","title":{"rendered":"Dalla tradizione all&#039;evoluzione: come Photologo ha trasformato l&#039;identit\u00e0 visiva di un agente immobiliare\u00ae"},"content":{"rendered":"<p>Roberson Realty esiste da decenni, diventando sinonimo di fiducia e patrimonio per i suoi clienti. Tuttavia, in un panorama digitale in continua evoluzione, il marchio ha dovuto affrontare la sfida fondamentale di modernizzare la propria immagine pur mantenendo i propri valori fondamentali.&nbsp;<br><br>La missione era chiara: infondere modernit\u00e0 nel loro marchio preservando l&#039;essenza senza tempo che li definisce da decenni.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p style=\"font-size:26px\"><strong><strong><strong>Ottenere il logo della tua firma: <\/strong><\/strong><\/strong><\/p>\n\n\n\n<p>Assumere un calligrafo: un tempo un&#039;opzione costosa (pensate a $500+), ora pu\u00f2 essere vostra per soli $39!\u00a0<a href=\"https:\/\/my.photologo.co\/order\/signature\">Ottieni il tuo realizzato da un calligrafo professionista in 2-3 giorni.<\/a>\u00a0Di seguito sono riportati alcuni esempi del nostro studio.\u00a0<a href=\"https:\/\/photologo.co\/it\/checkout\/\" target=\"_blank\" rel=\"noreferrer noopener\">Clic <\/a><a href=\"https:\/\/my.photologo.co\/order\/signature\">Qui<\/a>\u00a0per ottenere il tuo logo esclusivo.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img fetchpriority=\"high\" decoding=\"async\" width=\"661\" height=\"661\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1.png\" alt=\"\" class=\"wp-image-48369\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1.png 661w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1-300x300.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1-150x150.png 150w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1-12x12.png 12w\" sizes=\"(max-width: 661px) 100vw, 661px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img decoding=\"async\" width=\"696\" height=\"696\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face.png\" alt=\"\" class=\"wp-image-48286\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face.png 696w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face-300x300.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face-150x150.png 150w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face-12x12.png 12w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img decoding=\"async\" width=\"662\" height=\"662\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3.png\" alt=\"\" class=\"wp-image-48370\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3.png 662w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3-300x300.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3-150x150.png 150w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3-12x12.png 12w\" sizes=\"(max-width: 662px) 100vw, 662px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"696\" height=\"697\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face.png\" alt=\"\" class=\"wp-image-48288\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face.png 696w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face-300x300.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face-150x150.png 150w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face-12x12.png 12w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><\/a><\/figure>\n<\/figure>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:26px\"><strong>Il processo<\/strong><\/p>\n\n\n\n<p><strong>Strategia: <\/strong>Photologo ha intrapreso la creazione di un progetto strategico che bilanciasse abilmente tradizione e innovazione. Abbiamo iniziato con il logo della firma, il cuore del marchio.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/photologo.co\/it\/checkout\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"539\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card-1024x539.png\" alt=\"\" class=\"wp-image-48289\" style=\"width:712px\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card-1024x539.png 1024w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card-300x158.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card-768x404.png 768w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card-18x9.png 18w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card.png 1424w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>Una volta che i nostri artisti hanno creato un logo esclusivo perfetto per il marchio, abbiamo consigliato il pacchetto pi\u00f9 potente di Photologo, il marchio Signature, che includeva <a href=\"https:\/\/my.photologo.co\/order\/products\">tutto ci\u00f2 di cui questa agenzia immobiliare aveva bisogno per una trasformazione totale.<\/a><br><br>Il capo progettista di Photologo ha suggerito il tema Dark Forest dal bundle Signaturebrand. Questa scelta \u00e8 stata fatta con attenzione per completare la reputazione di lunga data dell&#039;agenzia e sostenere l&#039;essenza elegante del marchio. Roberson Realty ha selezionato Facebook, Instagram e LinkedIn come piattaforme di social media preferite. I design sono stati personalizzati per soddisfare le loro esigenze specifiche.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/products\"><img loading=\"lazy\" decoding=\"async\" width=\"2221\" height=\"1171\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson_Realty_Order_form_Larger-1.gif\" alt=\"\" class=\"wp-image-48311\" style=\"width:712px\"\/><\/a><\/figure><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Progetto: <\/strong>Il nostro team creativo ha approfondito ciascuno dei 7 componenti del pacchetto Signaturebrand, creando meticolosamente elementi che collettivamente avrebbero dato vita alla nuova identit\u00e0 di Roberson Realty.<\/p>\n\n\n\n<ol>\n<li><strong>Kit Biglietti da Visita: <\/strong>Il design moderno ma elegante ha assicurato che le prime impressioni di Roberson Realty fossero memorabili.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"1424\" height=\"750\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card_2.png\" alt=\"\" class=\"wp-image-48294\" style=\"object-fit:cover;width:712px;height:375px\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card_2.png 1424w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card_2-300x158.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card_2-1024x539.png 1024w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card_2-768x404.png 768w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Business-Card_2-18x9.png 18w\" sizes=\"(max-width: 1424px) 100vw, 1424px\" \/><\/a><\/figure><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol start=\"2\">\n<li><strong>Kit firma e-mail:<\/strong> Coerenti e professionali, questi elementi garantiscono la coerenza del marchio nelle comunicazioni e-mail.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"1780\" height=\"946\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Email-Signature-1.png\" alt=\"\" class=\"wp-image-48298\" style=\"object-fit:cover;width:712px;height:375px\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Email-Signature-1.png 1780w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Email-Signature-1-300x159.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Email-Signature-1-1024x544.png 1024w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Email-Signature-1-768x408.png 768w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Email-Signature-1-1536x816.png 1536w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Email-Signature-1-18x10.png 18w\" sizes=\"(max-width: 1780px) 100vw, 1780px\" \/><\/a><\/figure><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol start=\"3\">\n<li><strong>Kit di cancelleria: <\/strong>Abbiamo realizzato proposte, fatture e altro ancora per trasmettere la rinnovata etica del marchio.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"540\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Signature-Brand-Stationary-1-1024x540.png\" alt=\"\" class=\"wp-image-48627\" style=\"width:712px\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Signature-Brand-Stationary-1-1024x540.png 1024w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Signature-Brand-Stationary-1-300x158.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Signature-Brand-Stationary-1-768x405.png 768w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Signature-Brand-Stationary-1-1536x809.png 1536w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Signature-Brand-Stationary-1-18x9.png 18w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Signature-Brand-Stationary-1.png 1932w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol start=\"4\">\n<li><strong>Kit risorse del sito web:<\/strong> Sono inclusi tutti gli elementi necessari per creare uno splendido sito web che rifletta accuratamente il marchio immobiliare.&nbsp;<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"540\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Website-1024x540.png\" alt=\"\" class=\"wp-image-48301\" style=\"width:712px\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Website-1024x540.png 1024w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Website-300x158.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Website-768x405.png 768w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Website-18x9.png 18w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Website.png 1353w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol start=\"5\">\n<li><strong>Kit per i social media: <\/strong>Abbiamo sviluppato modelli che rispecchiassero la voce modernizzata del marchio Roberson Realty per garantire un solido coinvolgimento online.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"1353\" height=\"714\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Social-Media.png\" alt=\"\" class=\"wp-image-48303\" style=\"object-fit:cover;width:712px;height:375px\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Social-Media.png 1353w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Social-Media-300x158.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Social-Media-1024x540.png 1024w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Social-Media-768x405.png 768w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Rroberson-Realty-Social-Media-18x9.png 18w\" sizes=\"(max-width: 1353px) 100vw, 1353px\" \/><\/a><\/figure><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol start=\"6\">\n<li><strong>Espansione Ki<\/strong>t: Abbiamo progettato nuove utili versioni del loro logo della firma, rendendolo pronto per qualsiasi applicazione, inclusa la nostra edizione delle iniziali, l&#039;edizione aziendale e altro ancora.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"541\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberrson-Realty-Extension-Kit-1024x541.png\" alt=\"\" class=\"wp-image-48305\" style=\"width:712px\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberrson-Realty-Extension-Kit-1024x541.png 1024w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberrson-Realty-Extension-Kit-300x159.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberrson-Realty-Extension-Kit-768x406.png 768w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberrson-Realty-Extension-Kit-18x10.png 18w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberrson-Realty-Extension-Kit.png 1351w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol start=\"7\">\n<li><strong>Kit video<\/strong> Le versioni animate della loro firma hanno portato energia dinamica al marchio, rendendo ogni interazione digitale un&#039;esperienza.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"712\" height=\"375\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Video-Kit.gif\" alt=\"\" class=\"wp-image-48317\" style=\"object-fit:cover;width:712px;height:375px\"\/><\/a><\/figure><\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>La trasformazione di Roberson Realty esemplifica la potenza di un rinnovamento del marchio ben concepito. \u00c8 una testimonianza dell&#039;idea che anche i marchi pi\u00f9 affermati possono trovare nuova vita e rilevanza nell&#039;era digitale.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"712\" height=\"374\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/RR_UC_Gif.gif\" alt=\"\" class=\"wp-image-48313\" style=\"width:712px\"\/><\/a><\/figure><\/div>\n\n\n<p>Desideroso di vedere come possiamo reinventare la storia del tuo marchio? <a href=\"https:\/\/my.photologo.co\/order\/products\">Dai un&#039;occhiata al nostro Brand Shop<\/a> per una trasformazione completa del tuo brand.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p style=\"font-size:26px\"><strong><strong><strong>Ottenere il logo della tua firma: <\/strong><\/strong><\/strong><\/p>\n\n\n\n<p>Assumere un calligrafo: un tempo un&#039;opzione costosa (pensate a $500+), ora pu\u00f2 essere vostra per soli $39!\u00a0<a href=\"https:\/\/my.photologo.co\/order\/signature\">Ottieni il tuo realizzato da un calligrafo professionista in 2-3 giorni.<\/a>\u00a0Di seguito sono riportati alcuni esempi del nostro studio.\u00a0<a href=\"https:\/\/my.photologo.co\/order\/signature\">Clicca qui<\/a>\u00a0per ottenere il tuo logo esclusivo.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"661\" height=\"661\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1-1.png\" alt=\"\" class=\"wp-image-48371\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1-1.png 661w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1-1-300x300.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1-1-150x150.png 150w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_1-1-12x12.png 12w\" sizes=\"(max-width: 661px) 100vw, 661px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img decoding=\"async\" width=\"696\" height=\"696\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face.png\" alt=\"\" class=\"wp-image-48286\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face.png 696w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face-300x300.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face-150x150.png 150w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Annie-Davis-Face-12x12.png 12w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"662\" height=\"662\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3-1.png\" alt=\"\" class=\"wp-image-48373\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3-1.png 662w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3-1-300x300.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3-1-150x150.png 150w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Photologo-Faces_3-1-12x12.png 12w\" sizes=\"(max-width: 662px) 100vw, 662px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.photologo.co\/order\/signature\"><img loading=\"lazy\" decoding=\"async\" width=\"696\" height=\"697\" src=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face.png\" alt=\"\" class=\"wp-image-48288\" srcset=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face.png 696w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face-300x300.png 300w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face-150x150.png 150w, https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Sandra-Thomas-Face-12x12.png 12w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><\/a><\/figure>\n<\/figure>\n<\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Roberson Realty esiste da decenni, diventando sinonimo di fiducia e patrimonio per i suoi clienti. Tuttavia, in un panorama digitale in continua evoluzione, il marchio ha dovuto affrontare la sfida fondamentale di modernizzare la propria immagine pur mantenendo i propri valori fondamentali. La missione era chiara: infondere modernit\u00e0 nel loro marchio preservando l\u2019essenza senza tempo che li ha definiti [\u2026]<\/p>","protected":false},"author":9,"featured_media":48310,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[64],"tags":[108,104,15,103],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>From Tradition to Evolution: \u2028How Photologo Transformed a Realtor\u00ae\u2019s Visual Identity - Photologo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/photologo.co\/it\/from-tradition-to-evolution-how-photologo-transformed-a-realtors-visual-identity\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From Tradition to Evolution: \u2028How Photologo Transformed a Realtor\u00ae\u2019s Visual Identity - Photologo\" \/>\n<meta property=\"og:description\" content=\"Roberson Realty has been around for decades, becoming synonymous with trust and heritage for its clients. Yet, in an ever-evolving digital landscape, the brand faced the critical challenge of modernizing its image while retaining its core values.&nbsp; The mission was clear: infuse modernity into their branding while preserving the timeless essence that has defined them [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/photologo.co\/it\/from-tradition-to-evolution-how-photologo-transformed-a-realtors-visual-identity\/\" \/>\n<meta property=\"og:site_name\" content=\"Photologo\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-10T13:46:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-24T16:37:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/photologo.co\/wp-content\/uploads\/2024\/05\/Roberson-Realty-Signage_2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1706\" \/>\n\t<meta property=\"og:image:height\" content=\"732\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Laura\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/photologo.co\/zh\/from-tradition-to-evolution-how-photologo-transformed-a-realtors-visual-identity\/\",\"url\":\"https:\/\/photologo.co\/zh\/from-tradition-to-evolution-how-photologo-transformed-a-realtors-visual-identity\/\",\"name\":\"From Tradition to Evolution: \\u2028How Photologo Transformed a Realtor\u00ae\u2019s Visual Identity - 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